What is Signboard?
Signboard refers to a sign hung in front of a store as a sign. It is mainly used to indicate the name and mark of the store. It can be called a store sign. It can have a vertical sign, a horizontal sign, or a horizontal inscription on the archway in front of the door, or on the eaves. A huge plaque hung underneath, or inlaid with the characters horizontally on the building, also refers to the sign hanging in front of the store with the name of the store or the goods sold. As a sign of the store, the store sign is used to display the name of the retail store. mark. In order to be effective, the store brand should be prominent and attract attention. To some extent, the design of the shop sign represents the image of the shop. Whether it can attract customers into the store, the design of the sign plays a very important role.
The role of signs
The store signboard design can achieve a high degree of generalization and a strong attractive “door painting”, which plays a vital role in expanding the sales of goods and enhancing the intimacy of customers to the store. It plays the role of instruction and reminder in the facade, allowing people to understand and recognize the store through the signboard. A store or shop has its own specific trademark sign, which is a kind of credibility in commodity exchange and a symbol to identify the shop. Many stores rely on specific logos, colors, special fonts, etc. to let customers know and understand their stores, and leave a deep impression on them. Under normal circumstances, in addition to signs, signs also have text, which is readable and communicates well. It has the function of guiding customers, reflecting business characteristics and service traditions, arousing customer interest and deepening memory.